Influencer Marketing Agency for demanding tastes
Luota Agency is Finland's first AI-powered influencer marketing agency. We enable clear, transparent, and results-driven influencer marketing with Luota AI technology.
Luota Agency is Finland's first AI-powered influencer marketing agency. We enable clear, transparent, and results-driven influencer marketing with Luota AI technology.
About us
About us
We are Luota Agency
We are Luota Agency
Luota Agency is a comprehensive influencer marketing partner where you can outsource all influencer marketing. Through us, influencer selections are always based on objective data, not personal preferences or existing relationships.
Better results
Influencer marketing achieves significantly better results when influencers are always sought with the client's goal in mind.
An influencer you've never heard of could be the one bringing your brand the best results.
Better results
Influencer marketing achieves significantly better results when influencers are always sought with the client's goal in mind.
An influencer you've never heard of could be the one bringing your brand the best results.
Better results
Influencer marketing achieves significantly better results when influencers are always sought with the client's goal in mind.
An influencer you've never heard of could be the one bringing your brand the best results.
Budget savings
The most famous isn't always the most profitable. A correctly chosen influencer can bring tens of thousands of euros in sales with a fee under 1 000 euros.
Conversely, a 5 000 euro fee can be extremely profitable if the influencer is right for your brand.
Budget savings
The most famous isn't always the most profitable. A correctly chosen influencer can bring tens of thousands of euros in sales with a fee under 1 000 euros.
Conversely, a 5 000 euro fee can be extremely profitable if the influencer is right for your brand.
Budget savings
The most famous isn't always the most profitable. A correctly chosen influencer can bring tens of thousands of euros in sales with a fee under 1 000 euros.
Conversely, a 5 000 euro fee can be extremely profitable if the influencer is right for your brand.
Data
We trust data, not personal preferences. 75% of marketers report that wrong influencer selection significantly weakens campaign results.
Influencers should not be selected without an accurate and objective analysis.
Data
We trust data, not personal preferences. 75% of marketers report that wrong influencer selection significantly weakens campaign results.
Influencers should not be selected without an accurate and objective analysis.
Data
We trust data, not personal preferences. 75% of marketers report that wrong influencer selection significantly weakens campaign results.
Influencers should not be selected without an accurate and objective analysis.
We serve business clients and represent influencers – these are two separate businesses.
We leverage technology for either the influencer's or the client's benefit and always keep these separate. When a business client outsources influencer marketing to us, we search for the best influencers from all possible influencers. We don't suggest our own. For the influencers we represent, we also search for the best possible brand partners based on data.
Data-driven influencer selection
Data-driven influencer selection
Luota AI
Luota AI
Luota AI technology is built to understand the entirety of influencer marketing, taking into account changes in consumer behavior, marketing trends and psychology, brand business objectives, and even subtle nuances in communication. The result is that clients receive a clear and justified recommendation of influencers whose collaboration best supports brand objectives.
Multiple factors affect the compatibility between a brand and an influencer that many people are not aware of.
Engagement & virality
Brand match & content style
Brand match & content style
Previous content
Reputation and tone of voice
Reputation and tone of voice
Reputation and tone of voice
Target audience match
Engagement & virality
Brand match & content style
Brand match & content style
Previous content
Reputation and tone of voice
Reputation and tone of voice
Reputation and tone of voice
Target audience match
Engagement & virality
Brand match & content style
Previous content
Reputation and tone of voice
Target audience match
Human factors
Human factors
Demographic factors
Demographic factors
Percentage compatibility
Percentage compatibility
Influencer and brand compatibility
Influencer and brand compatibility
Luota AI as a service
Luota Agency operates as an independent expert, where influencer selections are based on objective data, not personal preferences or existing relationships.
Luota Agency operates as an independent expert, where influencer selections are based on objective data, not personal preferences or existing relationships.
Kickoff meeting
In the kick-off meeting, the campaign’s target audience and objectives are defined together under the guidance of an experienced specialist. Clients can trust that their dedicated contact person has strong strategic expertise in influencer marketing and extensive experience executing campaigns across various industries.
Kickoff meeting
In the kick-off meeting, the campaign’s target audience and objectives are defined together under the guidance of an experienced specialist. Clients can trust that their dedicated contact person has strong strategic expertise in influencer marketing and extensive experience executing campaigns across various industries.
Kickoff meeting
In the kick-off meeting, the campaign’s target audience and objectives are defined together under the guidance of an experienced specialist. Clients can trust that their dedicated contact person has strong strategic expertise in influencer marketing and extensive experience executing campaigns across various industries.
Influencer presentation
The client receives the agreed number of influencers with comprehensive analysis. Each influencer selection is carefully justified, and the presentation includes percentage compatibilities based on human and demographic factors, among others.
Influencer presentation
The client receives the agreed number of influencers with comprehensive analysis. Each influencer selection is carefully justified, and the presentation includes percentage compatibilities based on human and demographic factors, among others.
Influencer presentation
The client receives the agreed number of influencers with comprehensive analysis. Each influencer selection is carefully justified, and the presentation includes percentage compatibilities based on human and demographic factors, among others.
Influencer selection
Luota AI analyzes data obtained directly from Instagram, YouTube, and TikTok to identify which influencers best support the client's objectives. It doesn't matter who represents the influencer or whether it's a micro-influencer or well-known public figure. The client always gets the most suitable influencers.
Influencer selection
Luota AI analyzes data obtained directly from Instagram, YouTube, and TikTok to identify which influencers best support the client's objectives. It doesn't matter who represents the influencer or whether it's a micro-influencer or well-known public figure. The client always gets the most suitable influencers.
Influencer selection
Luota AI analyzes data obtained directly from Instagram, YouTube, and TikTok to identify which influencers best support the client's objectives. It doesn't matter who represents the influencer or whether it's a micro-influencer or well-known public figure. The client always gets the most suitable influencers.
Fee negotiation
Luota Agency ensures that selected influencers fit the client's budget and that fees are competitive. Influencers are connected directly to the end client or their designated partner, such as a marketing agency.
Fee negotiation
Luota Agency ensures that selected influencers fit the client's budget and that fees are competitive. Influencers are connected directly to the end client or their designated partner, such as a marketing agency.
Fee negotiation
Luota Agency ensures that selected influencers fit the client's budget and that fees are competitive. Influencers are connected directly to the end client or their designated partner, such as a marketing agency.
Analysis
Luota AI extensively analyzes the influencer's following, engagement, content, and the performance of previous commercial collaborations. Luota AI identifies the factors that best support campaign objectives and strengthen brand value.
Analysis
Luota AI extensively analyzes the influencer's following, engagement, content, and the performance of previous commercial collaborations. Luota AI identifies the factors that best support campaign objectives and strengthen brand value.
Analysis
Luota AI extensively analyzes the influencer's following, engagement, content, and the performance of previous commercial collaborations. Luota AI identifies the factors that best support campaign objectives and strengthen brand value.
Campaign coordination
Clients don’t always have the time or desire to manage the operational aspects of influencer marketing - such as drafting contracts, scheduling publications, briefing influencers, coordinating materials, or handling reporting. Luota Agency takes care of the entire process from start to finish.
Campaign coordination
Clients don’t always have the time or desire to manage the operational aspects of influencer marketing - such as drafting contracts, scheduling publications, briefing influencers, coordinating materials, or handling reporting. Luota Agency takes care of the entire process from start to finish.
Campaign coordination
Clients don’t always have the time or desire to manage the operational aspects of influencer marketing - such as drafting contracts, scheduling publications, briefing influencers, coordinating materials, or handling reporting. Luota Agency takes care of the entire process from start to finish.
Your brand is in safe hands
Your brand is in safe hands
Showcase
Showcase
Our latest client story
Samsung wanted to move away from manual searching and guesswork. Previously, influencers had been manually searched from the depths of social media, and various platforms had been used, but no solution had offered what Stranding considered essential: influencers that match the target audience.
Samsung wanted to move away from manual searching and guesswork. Previously, influencers had been manually searched from the depths of social media, and various platforms had been used, but no solution had offered what Stranding considered essential: influencers that match the target audience.
Results: Why Samsung no longer does influencer marketing without Luota AI
"I couldn't imagine doing influencer marketing anymore without Luota AI. The bar has been set really high, and the promises have been delivered with actions."
- Tytti Stranding,
Channel Marketing Lead
"I couldn't imagine doing influencer marketing anymore without Luota AI. The bar has been set really high, and the promises have been delivered with actions."
- Tytti Stranding,
Channel Marketing Lead
"I couldn't imagine doing influencer marketing anymore without Luota AI. The bar has been set really high, and the promises have been delivered with actions."
– Tytti Stranding,
Channel Marketing Lead
We connect brands and influencers by examining the entire influencer field, beyond agency boundaries and individual networks. We work passionately. We care and we're serious. Values are important to us, and trust is everything.
We connect brands and influencers by examining the entire influencer field, beyond agency boundaries and individual networks. We work passionately. We care and we're serious. Values are important to us, and trust is everything.
We connect brands and influencers by examining the entire influencer field, beyond agency boundaries and individual networks. We work passionately. We care and we're serious. Values are important to us, and trust is everything.
Outsourced influencer marketing services
Outsourced influencer marketing services
We are a comprehensive influencer marketing partner
Impartial, data-driven influencer selection
Luota AI connects brands and influencers by examining the entire influencer field, beyond agency boundaries and individual networks. Luota AI analyzes influencer suitability based on business objectives. The technology generates carefully justified influencer selections that combine compatibility assessments, audience analysis, and content perspectives most relevant to the campaign.
Impartial, data-driven influencer selection
Luota AI connects brands and influencers by examining the entire influencer field, beyond agency boundaries and individual networks. Luota AI analyzes influencer suitability based on business objectives. The technology generates carefully justified influencer selections that combine compatibility assessments, audience analysis, and content perspectives most relevant to the campaign.
Impartial, data-driven influencer selection
Luota AI connects brands and influencers by examining the entire influencer field, beyond agency boundaries and individual networks. Luota AI analyzes influencer suitability based on business objectives. The technology generates carefully justified influencer selections that combine compatibility assessments, audience analysis, and content perspectives most relevant to the campaign.
Influencer marketing campaigns
We represent influencers and serve business clients. We leverage technology for both, but always keep these separate. When a business client outsources influencer marketing to us, we don't offer them our own influencers. We always search objectively through Luota AI. This operating principle guarantees transparency and impeccable results for all parties.
Influencer marketing campaigns
We represent influencers and serve business clients. We leverage technology for both, but always keep these separate. When a business client outsources influencer marketing to us, we don't offer them our own influencers. We always search objectively through Luota AI. This operating principle guarantees transparency and impeccable results for all parties.
Influencer marketing campaigns
We represent influencers and serve business clients. We leverage technology for both, but always keep these separate. When a business client outsources influencer marketing to us, we don't offer them our own influencers. We always search objectively through Luota AI. This operating principle guarantees transparency and impeccable results for all parties.
PR events and broadcasts
We plan and coordinate impactful PR events and handle all needs related to influencer marketing and PR. Our partnerships combine the added value brought by technology and the expertise of experienced influencer marketing specialists. We work flexibly according to client objectives, whether it's a single campaign or long-term strategic collaboration.
PR events and broadcasts
We plan and coordinate impactful PR events and handle all needs related to influencer marketing and PR. Our partnerships combine the added value brought by technology and the expertise of experienced influencer marketing specialists. We work flexibly according to client objectives, whether it's a single campaign or long-term strategic collaboration.
PR events and broadcasts
We plan and coordinate impactful PR events and handle all needs related to influencer marketing and PR. Our partnerships combine the added value brought by technology and the expertise of experienced influencer marketing specialists. We work flexibly according to client objectives, whether it's a single campaign or long-term strategic collaboration.
